Joy’s Las Vegas Entrepreneurship Journey – Mastermind Testimonial

My name is Joy Hoover and I am the Inventor, Co-Founder, & Chief Executive Officer of esōes cosmetics. As a social entrepreneur living in Las Vegas, I am proud to bring U.S. patent pending cosmetics items that are working to end hidden violence by providing safety, solidarity, & sustainable resources.

I’m a big believer of treating consent just like we treat our lip color: “If it’s not a hell yes, it’s a no”. So, when I was first introduced to the concept of joining a mastermind group through Sonia Petkewich, I couldn’t help but think those exact same words in my own Las Vegas entrepreneurship journey.

Las Vegas Entrepreneurship: Value of a Local Mastermind Group

As a small business owner, I’ve always been curious about reaching out to other business leaders in my community. Sometimes you just need the right amount of push and genuine support to not only satisfy your professional development, but personal journey as well. After attending a mastermind class at Catalyst, I felt that it was the right mastermind group for me, so I became a member.

I attribute my Catalyst membership as the reason I kept going during the most difficult professional year of my life. Not only is dealing with the everyday uncertainties as a small business owner tough enough, but having to deal with the added layer of COVID-19 brought on new challenges itself. It’s helped me feel like I have a community I can turn to, even though some of the meetings were via Zoom some days. I’ve been able to share and get help with my struggles from other business owners who also are pivoting daily.

Catalyst’s Community Leaders have the perfect mix of compassion plus accountability, and I look forward to our sessions every single month! I definitely feel that being an entrepreneur can be lonely at times, but having a group of people who understand you, who have been where you are, and who can help you see your way through is one of the most important things you can give yourself.

Don’t Face the Future Alone

I would recommend a mastermind group to any entrepreneur or executive that is looking to grow both professionally and personally. Someone who is ready to do the work and believes there is room for everyone at the top, so we can all help each other get there! I also strongly recommend small business owners consider joining a mastermind group as early on in their business journey as possible, so they don’t feel alone in their professional lives.

Having a diverse group of business owners from different industries and sizes really helps provide fresh perspectives, work styles, and mindsets to solve any challenges or questions I have in my journey as an entrepreneur. It has really helped me bring a balance and paint me a whole picture of what my business can be.

Plus, my individualized coaching has allowed me to hone in on my monthly goals and really get down to the nitty gritty details of my personal needs and goals, as well as help solve challenges other members in my mastermind group may be facing.

Support When You Need It the Most

I can’t stress the importance of the relationships I’ve built with other mastermind group members! They have provided me with solidarity in moments where I feel like I might be alone in solving challenges and it helps bring in perspectives and relationships in the moments you need it most!

Joining Catalyst Mastermind Collaborative has been one of the best decisions I have ever made for my business. I encourage anyone who is on the fence of joining a mastermind group to take the leap and experience it themselves.

Surround Yourself With Other Business Leaders In Your Las Vegas Entrepreneurship Journey

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Complete the form below to schedule a free meeting to explore what Catalyst memberships are the best fit for you and your business!

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Catalyst Mastermind Collaborative is a premier mastermind group for small business owner peer-to-peer mentorship in Las Vegas, Nevada. Attend your first mastermind class for free to experience if our group is the right fit for you!


1045 Palms Airport Drive
Suite #110
Las Vegas, NV 89119

(702) 682-1899

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